Today I attended a fascinating panel at 2019 Comic-Con titled Making a Bridge with Genre Movies. The panel wasn’t held in the San Diego Convention Center, but offsite in Barrio Logan, in the Artists’ Loft at BarrioHaus. Panels at this location tend to concentrate on Latinx culture and contributions to the popular arts.
Four panelists–Victor Osuna, Frank Rodriguez, Sebastian Finck and Mitch Hyman–discussed the rise of independent Mexican filmmaking and how Latin filmmakers have increasingly achieved success reaching an international audience. I was introduced to the hashtag #Jallywood, which is a combination of Jalisco and Hollywood. Filmmakers are striving to attract creative people for projects in Mexico.
I learned that using today’s technology, a quality film can be produced by anyone anywhere. With the internet, to achieve substantial success no longer requires a relocation to Hollywood or other media centers–it requires vision, passion, persistence, and a broadly appealing story. Good stories are universal in nature–all people react similarly to powerful human dramas and themes. Genres, styles and topics might be diverse, but basic human emotions are shared by all. Spicing a film with the culture of Mexico, or any other place, simply adds uniqueness and authenticity. The trick is connection: creating that irresistible appeal.
I learned that not only is the cost of producing a film in Mexico much less expensive than the United States, but there are fantastic settings (and stories) just waiting to be tapped. The opportunities in Mexico are wide open to any creator who is optimistic–who can see and grasp that unlimited future.
In this digital world, isn’t that true for much creative activity? While good equipment and skilled production is essential for filmmaking, isn’t it the extent to which the end product achieves likes and shares and downloads and streams that increasingly determines real success?
At the panel’s conclusion, the audience was asked to share their experience on social media.
Seems to me like good advice!
Why did this panel fascinate me? I do a little writing here.