Until I read a plaque attached to the Carlsbad archway sign, I hadn’t realized the “new” sign was already ten years old.
Starting in the 1930s, people have passed under a Carlsbad sign while traveling through this coastal city. In 2015 the original sign was replaced with a replica–the one you see in my photographs.
The landmark sign straddles Carlsbad Boulevard at Carlsbad Village Drive.
During previous walks, I hadn’t noticed two bronze plaques describing the sign. The plaques are identical. They’re attached to the posts that support the sign on either side of Carlsbad Boulevard.
These photos were taken a week ago.
This sign is a gift from TaylorMade and the Carlsbad Chamber of Commerce to celebrate the important role business has played in the City of Carlsbad’s success. It is a replica of the iconic Carlsbad sign installed in the ’30s.
DEDICATED ON JANUARY 8, 2015
(Leading sports equipment manufacturer TaylorMade has its corporate headquarters in Carlsbad.)
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